Mazda Hosts World's Largest
Performance Driving School and Competitive
Driving Event
MARINA DEL REY, CALIF.—
Professional racing drivers are trained to
drive at speeds exceeding 200 miles per hour.
You sit in traffic for two hours -- but when
you’re on the open road, do you really feel
comfortable behind the wheel? Professional
racers have spent thousands of dollars to
learn their trade. Now, thanks to Mazda, you
can enroll in a high performance driving
school for under $40, and get the bonus of
competing in a national driving competition to
win a MAZDA6 sport sedan.
Automotive enthusiasts in 15 major markets
around the US will have a chance to get behind
the wheel at Mazda Rev It Up, the world’s
largest performance driving school tour and
competitive driving challenge starting March
29 in San Francisco. Mazda Rev It Up is more
than just a high performance driving school
and national competition, however. Everyone
attending the event will have an opportunity
to drive the new MAZDA6, the Miata and the
Protege on a simulated street course. Also, on
display will be vehicles from MAZDASPEED, the
company’s high-performance arm.
“Mazda Rev It Up is designed for anyone who
loves cars and wants to improve his or her
driving skills,” said Kristen Simmons, vice
president of marketing for Mazda North
American Operations. “For the truly
competitive, it’s a chance to prove they can
be one of America’s fastest amateur race
drivers.” Mazda Rev It Up
consists of several components: classroom
instruction, performance driving instruction
with professional drivers and a solo event
that will pit the driver against the clock and
competitors.
The classroom session is
patterned after “Chalk Talk” instruction held
at racing schools. A standard one-day session
at a top performance driving school generally
costs between $600-$900.
The Mazda Rev It Up “Chalk
Talk” includes all aspects of driving--from
the best seating position to vehicle dynamics
to how to find the proper racing line to skid
recovery. The performance driving clinics
allow participants to receive one-on-one
instruction from a pro driver.
Mazda’s national competitive driving challenge
is designed so that each participant has two
practices and two chances to post the highest
score on an autocross course behind the wheel
of the new MAZDA6 sports sedan. Drivers will
be able to see how they fare against all
others in their class during the weekend. A
special website,
www.MazdaRevItUp.com, will show how
drivers measure up against others across the
country. The site will also feature a photo
gallery with highlights from each market. The
driver to post the highest score in each
market will go on to a National Finals and be
eligible to will a MAZDA6 as the grand prize.
Other prizes will be awarded locally each
weekend to all competitors.
Mazda Rev It Up is for more
than just car enthusiasts—it’s a lifestyle
event for anyone who enjoys an active or
sports lifestyle. There will be cool
interactive activities to attract everyone
seeking a great way to spend a weekend. The
first additional feature to be announced is
the debut of ESPN The Truck, which will
feature an array of interactive activities and
live ESPN radio broadcasts.
Participants may register
online at
www.MazdaRevItUp.com or by phone at
877-311-5771. Mazda Rev It Up
Locations: Atlanta, GA Atlanta
Motor Speedway May 17 – 18
Charlotte, NC, Charlotte Coliseum May 24 – 25
Miami, FL, Gulfstream Park May 31 – June 1
Minneapolis, MN, Minnesota Fairgrounds June 7
-- 8
St. Louis,MO, UMB Bank Pavilion June 14 – 15
Chicago, Balmoral Park June 21 --22
Boston, MA, CMGI Field July 12 – 13
Philadelphia, PA, Philadelphia Park July 19 –
20
Washington, DC, FedEx Field July 26 – 27
New York, NY, Belmont Park August 2– 3
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